SEO optimization for FolioApp
заказ · FolioApp · Автор: Николай Крайнов
Описание: FolioApp is a SaaS platform for creative professionals' portfolios (designers, photographers, architects, artists and digital studios). We're in an active growth stage and looking for an **SEO specialist** to help get the site to the top of search results for relevant queries.
**Tasks:**
1. **Technical site audit** — indexing, load speed, URL structure, structured data (schema markup).
2. **Building and clustering the keyword core** for our target audience (designers, photographers, clients looking for creative services).
3. Optimizing landing pages — meta tags, headings, copy, internal linking.
4. Working on the backlink profile and providing off-page SEO recommendations.
5. Competitor and SERP analysis for the niche.
6. Regular reporting on rankings, traffic and growth trends.
Требования: **Requirements:**
1. Proven **SEO experience of 2+ years**, ideally with SaaS or marketplace projects.
2. Confident use of tools such as **Yandex.Webmaster, Google Search Console, Screaming Frog, Ahrefs/Serpstat** or similar.
3. Understanding of technical SEO — indexing, site speed, Schema.org markup.
4. Experience building keyword cores and clustering search queries.
5. Ability to prepare clear reports and justify recommendations.
Дополнительно: Collaboration format — project-based work or a one-off audit with further support, discussed individually. Payment is negotiable, based on the agreed scope of work.
